After reading the Xerox case study, I definitely have to agree that running a company is about leveraging talent to produce products and services. Whether a company has the top-level talent, physical resources or financial capital, it actually depends on how they take these resources and use them. In the Xerox case study, the company did not suffer from a shortage of talent or technological innovation. Rather, it experienced problems with leverage. The politics in the company was also very corrupt and dysfunctional. This lead the company on a downward spiral even though Thoman was trying his best to address the problems.
I believe that in order for a company to succeed, the company must know how to function properly. The person in charge must first assign the correct jobs for the right people in order for things to function smoothly. This can be accomplished by hiring the right people. By hiring people with talent and experience in each field, the company will most likely run smoothly because these professionals know what they are doing. In the end, with everyone doing their part, products and services will definitely be valued by the marketplace.
Friday, April 22, 2011
Wednesday, February 2, 2011
Venture Ideas!
Bubble Tea Delivery Service
1. As a teenager myself, I know what it feels like to crave bubble tea of all things at 3AM in the morning. The sad truth is that there are no 24/7 bubble tea places that deliver! We would have a menu with all the different flavors of bubble tea on our online website and we would also have fliers. Our target market would be the teenage asian population in Vancouver. As we all know, Vancouver is filled with asian teenagers therefore, the demand for bubble tea will be high. The price of one bubble tea would be $5 with a minimum purchase of $10 (HST and tips not included). We would be using a car for our delivery service for speed.
2. I think this idea/service will work because I know many many people who crave bubble tea late at night. This would be a perfect service that could satisfy many peoples midnight cravings. This is a pretty easy product to create as long as you know how to blend fruit and powders. The only problem would be getting the food safe certificate. The start up cost would not be over $1000 so it is very affordable.
Gardening Service
1. This service is going to be very beneficial to homeowners who want a beautiful yard. This service being provided includes, raking, shoveling, mowing, trimming, planting and watering. Our target customers would be anyone owning a lawn! We would promote our gardening service by delivering fliers to everyone around the neighborhood.
2. This is a good idea/service because many people are too lazy or have no time to attend to their yards/gardens. This would not be a hard service to provide as long as one knows the basics to gardening. Most of the tools needed can be found in ones garage so the start-up cost will be considerably low. The only thing that is needed for this service is time and patience.
1. As a teenager myself, I know what it feels like to crave bubble tea of all things at 3AM in the morning. The sad truth is that there are no 24/7 bubble tea places that deliver! We would have a menu with all the different flavors of bubble tea on our online website and we would also have fliers. Our target market would be the teenage asian population in Vancouver. As we all know, Vancouver is filled with asian teenagers therefore, the demand for bubble tea will be high. The price of one bubble tea would be $5 with a minimum purchase of $10 (HST and tips not included). We would be using a car for our delivery service for speed.
2. I think this idea/service will work because I know many many people who crave bubble tea late at night. This would be a perfect service that could satisfy many peoples midnight cravings. This is a pretty easy product to create as long as you know how to blend fruit and powders. The only problem would be getting the food safe certificate. The start up cost would not be over $1000 so it is very affordable.
Gardening Service
1. This service is going to be very beneficial to homeowners who want a beautiful yard. This service being provided includes, raking, shoveling, mowing, trimming, planting and watering. Our target customers would be anyone owning a lawn! We would promote our gardening service by delivering fliers to everyone around the neighborhood.
2. This is a good idea/service because many people are too lazy or have no time to attend to their yards/gardens. This would not be a hard service to provide as long as one knows the basics to gardening. Most of the tools needed can be found in ones garage so the start-up cost will be considerably low. The only thing that is needed for this service is time and patience.
Tuesday, January 11, 2011
OQOQO Lululemon - Sustainability
After watching the youtube videos regarding sustainability, I definitely agree with businesses assuming a greater role in society today. It is certainly hard to bring up sustainability today with businesses because they are so preoccupied with their own needs and goals.
Lululemon's sister company, OQOQO (pronounced "oh ko ko"), brings an earth friendly approach to casual athletic clothing. All OQOQO garments are to be made with at least 75% natural, organic or sustainable fabrics such as bamboo, organic cotton, hemp, etc. These garmets are also to be coloured with eco-friendly dyes. This new label is trying to reach a goal of using 100% renewable resources to produce their clothing. In my opinion, this company is definitely taking sustainability into their own hands. They are not only worried about profits or stakeholders, but also the environment and society as a whole. This new line of clothing is really beneficial because of all the reusable products! As a consumer, I would absolutely not hesitate to go OQOQO or Lululemon to purchase casual athletic clothing.
Lululemon's sister company, OQOQO (pronounced "oh ko ko"), brings an earth friendly approach to casual athletic clothing. All OQOQO garments are to be made with at least 75% natural, organic or sustainable fabrics such as bamboo, organic cotton, hemp, etc. These garmets are also to be coloured with eco-friendly dyes. This new label is trying to reach a goal of using 100% renewable resources to produce their clothing. In my opinion, this company is definitely taking sustainability into their own hands. They are not only worried about profits or stakeholders, but also the environment and society as a whole. This new line of clothing is really beneficial because of all the reusable products! As a consumer, I would absolutely not hesitate to go OQOQO or Lululemon to purchase casual athletic clothing.
Business Ethics & Social Responsibilities
We all know what ethics and social responsibilities are but how do we apply them to business? In business, ethics is the behavior that a business adheres to in its daily routine. Larger organizations or publicly held companies often use corporate governance to uphold business ethics and social responsibility. They create a framework of policies and guidelines for all individuals related to the company. Both employees and employers are expected to stick by these ethics and at times, there may be disagreements but ultimately, they must choose to agree with these ethics. Social responsibilities are also to be promoted throughout the company. Companies today are expected to have greater social responsibility because they also use resources that we, people, use. If they are abusing these limited resources, then there would be a penalty. It is important for companies to abide by the laws and assume their role in society. By becoming more socially responsible, consumers become more willing to invest in the company's product or service. This is certainly a win-win situation.
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